Elvaridah - Our client, a Fintech Company, is recruiting to fill the position below:
Job Title: Marketing Manager / Product Marketer
Location: Ikeja, Lagos
Employment Type: Full-time
Job Description
- This role is an exceptional opportunity for an individual with a proven track record in marketing, particularly within the fintech sector, to make a significant impact. The successful candidate will be responsible for developing and executing innovative marketing strategies to drive brand awareness, customer acquisition, and product engagement.
Responsiblities
- Develop and implement comprehensive marketing strategies to promote our fintech products and services.
- Conduct market research to identify opportunities and trends, and to create effective marketing campaigns.
- Drive customer acquisition and retention through various channels, including digital marketing, content creation, social media, email campaigns, and traditional marketing.
- Collaborate with the sales and product development teams to ensure alignment with marketing strategies and product launches.
- Work closely with product team to understand product features and benefits, and effectively communicate them to the audience.
- Analyze and report on marketing metrics to measure the effectiveness of campaigns and initiatives.
- Develop and manage marketing budgets to ensure the most efficient use of resources.
- Allocate resources effectively across various marketing channels to maximize ROI
- Stay up-to-date with the latest trends and best practices in fintech marketing.
Requirements
- Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
- Minimum of 3 years’ experience in marketing, preferably within the fintech industry.
- Strong understanding of fintech products and services.
- Demonstrated ability to develop and execute successful marketing strategies.
- Excellent written and verbal communication skills.
- Strong analytical skills and data-driven thinking.
- Ability to work effectively in a fast-paced, dynamic environment.
- Creative thinker with a passion for innovation.
- Proficiency in marketing software and tools.
Salary
- N150,000 per month.
Application Closing Date
16th May, 2024.
How to Apply
Interested and qualified candidates should send their CV and Portfolio to: careers@elvaridah.com using "Marketing Manager / Product Marketer" as the subject of the mail.
